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Craig Borowski

Managing Editor at Software Advice


Craig Borowski graduated from Colby College in 1997 with a degree in East Asian Studies. He moved to Taipei, Taiwan soon after to begin a career in journalism, publishing and translation. His career there spanned ten years and included positions as Senior Editor and columnist of a bilingual edition of TIME magazine, author of twelve books and Chinese-to-English translator for clients including the Taipei Times, The China Post, Acer Inc. and the Office of the Mayor of Taipei.

Craig relocated to Austin, Texas in 2008 and was director of marketing for the US office of Tunze GmbH before joining Software Advice in October, 2013.


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About Software Advice

Software Advice help buyers find the right software for their business. Our experts constantly publish product profiles, comparisons, best practices guides and other research to this site. These experts are also available by phone to provide free consultations for software buyers.


Software Advice
200 Academy Drive, Suite 120
Austin, TX 78704
(800) 918-2764

My Recent Posts


Survey: Local Presence Dialing—Foot in the Door, or Door-Slammer?

Local presence dialing is the practice of making it seem as though a call is coming from a local area code, even when it’s not. How effective is it? We conducted a survey to find out.


Infographic: The Life and Death of the Analog Telephone

Analog telephony grew out of the technology of the telegraph and its history touched upon nearly all of the big technological changes of the 20th Century.


You Need to Offer Callback—Here Are 3 Ways to Get It

Our survey reveals exactly how much customers dislike waiting on hold, and what can be done to prevent their patience from running out.

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The Telecom Ecosystem: 2013 vs. 2008

We analyzed Census Bureau economic data and Inc. magazine’s annual list to see what changes occurred in the telecom industry between 2008 and 2013.


Survey: What Customers Really Think About Your Call Center Script

We conducted a survey to see which of the scripting strategies commonly used by call centers are successful and which are ineffective.